In the heart of our brand beats a commitment not only to exceptional fashion but to the greater good. Introducing our "Prints with a Purpose" tier, a collection that resonates with depth, meaning, and a genuine desire for positive change. With each print, we embark on a journey to uplift, support, and make a tangible difference in the equine community and beyond.
The "Prints with a Purpose" tier is more than just a collection – it's a beacon of hope, a tribute to compassion, and a testament to the power of collaboration. Each print is carefully crafted to tell a story, reflecting our dedication to causes that align with our core values. A portion of the proceeds from every sale within this tier is devoted to charitable organizations, transforming your purchase into a catalyst for change.
The “Madelyn” design is brought forward in collaboration with Madelyn Houser of The Blonde & The Bay. Madelyn is an avid equestrian from Texas who has created a successful brand for herself in social media influencer marketing - she has touched many with her kindness, generosity, and honesty. She has been a big supporter of Ally both personally and professionally, and deserves to be celebrated for the positive, uplifting equestrian community she has created.
A portion of the proceeds from this design are donated to Madelyn’s soon-to-be foundation that will offer financial assistance to horse owners who cannot afford the medical bills surrounding the saving of their best friend in horse form. Recently, Madelyn and her husband lost the very horse who inspired this cause, Blue, to the illness from which he was hospitalized. Not only is the loss of Blue a devastating blow to the Houser Family, but to the equestrian community as well. Blue and Madelyn have inspired many with their journey towards becoming a dressage duo, and we are beyond honored to have the opportunity to honor his memory in some way.
